Why Bother with Search engines?
So you want to know why you should bother with using search engines to market your product online? Well the answer is that you can’t really afford to let it pass you by can you?…
I know that an increasing amount of visits to websites in the last decade or so have actually been made by typing in an address and not via the search engines searches, but that is not to say that search engines don’t do their bit, they did in the beginning and they still will; particularly for the new website owners and visitors.
If you’re looking for ebay you don’t type it into a search engine do you? No, you simply type it into the address bar and put a . something on the end of it and you know you’ll get ebay. But if you want something in particular then you might still use the search engines. Many new website owners take a lot of time and pay a lot of money to optimsise their sites for the search engines so that should tell you something about your internet marketing strategy. If you don’t need that kind of exposure then what the hell are you reading this blog for?
So don’t leave out the search engine optimisation, and never think that you don’t need the search engines because you quite simply do. Always consider two people, your competitor (you can bet they’re looking into the internet), and your customer.
You must be logged in to post a comment.