Small Business SEO

Small Business SEO

Here at AliveWalls we specialise in providing SEO Services to Small Businesses. As a founding partner of AliveWalls my background was providing in house Internet Sales and Marketing servicesfor small, medium and large businesses and I know how much of an impact these approaches can have on a businesses sales. There are some very large digital marketing agencies that charge a fortune for SEO and therefore are not suitable for your average Small Business (apart from those with huge VC funding behind them!).

A Small Business SEO Company

So this is the reason we lauched AliveWalls. The Internet and Google are far to important to any small business to simply not use them for internet marketing and simply ‘having a website’ is not going to get visitors and therefore get any enquiries or make any sales. There are so many really cost effective ways to promote your business online it would be a shame to let the big businesses have it all there own way, would’nt it!

Small Business SEO and Internet Marketing Services

So what can your average small or local business do with Internet Marketing or SEO that is really going to make a difference and is not going to cost the earth?

Google Places and Small Business SEO

Well let’s start with Google’s local business listings or places. Google Places allo you to put your business on the map, literaly! All you need to do is add your busines to Google Maps so when people are looking for local businesses can you find you. It’s not always that simple though, if there are other competing businesses in your area (lucky you if there are not) then you need to make your advert jump above the others to maximise the results from this medium. Our Consultants are experts at getting businesses local business / Google places listings to the top of the list using a few tweaks to your Google Places listing and a couple to your website. Your Google places listing goes hand in hand with your website as well, so it may be worth giving this a little push too using SEO.

Google Adwords for Small Business SEO

Google Adwords can be a great success for small businesses depending on how well your campaign is setup. I have heard far too many horror stories where people have setup there adverts for extremely broad keywords or targetted the entire world when there business is very loca. We can setup a Google Adwords Pay Per Click (PPC) Campaign for a very low cost and because we have done this many times before we know what we need to do to get you the very best advertising rates and the very best performing adverts.

Small Business Search Engine Optimisation (SEO)

Then of course you have good old SEO for Small Businesses. Small and local businesses have a great tool when competing against the big boys and they are called long tail keywords. Long tail keywords are simply longer phrases and will always be less competitive than the shorter, broader versions. Yes they do carry less traffic than the broader more general terms but for small business you can get more than enough sales and enquiries using these. The great thing about longer tail keywords are that they do not need to budget that is required to target the broader terms.

I hope this information has been useful, if you found it helpful or would like to ask me or my team about it, call 08454 633 406 or email hello@alivewalls.com. More information about long tail keywords after the break!